What determines the success of a healthcare provider or new treatment? Is it the services they offer or is it the speed of care, or the results of patient outcomes? It’s everything really, but caring is the first step in healing. At some basic level it needs to come from a person and be a person to person transaction. Transaction is too austere a word. The word healing and machine don’t go hand in hand. The recipe for healing begins with listening and trying to comfort or help. This might be a small change in some one’s daily life or it might be a new form of treatment that helps them feel better or feel less pain. Click to read more about quality and healthcare marketing.