The Quality You Seek

Process. Search. Strategy.

IMPROVING
THE QUALITY OF MARKETING

Cost effective analysis and strategy

Qseeker is an online marketing agency dedicated to improving the quality of marketing for our clients.

Google’s mobile-first index: Is your website ready?

I think most of us would confess to using our smartphones as our go-to devices for web searching and browsing. Given the on-the-go nature of our lives, our mobile phones are always with us and easily accessible. For this reason, at Qseeker we understand the importance of optimizing clients’ websites for search engines across both […]

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The Power of the Niche

At Qseeker we believe in the importance of the niche, that by understanding your very specific target market, you can succeed. You may feel that your small business and website is at an SEO disadvantage when competing with bigger sites, but there are strategies you can use to get more targeted and niche search engine […]

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What Local Businesses Should Know About Mobile Websites

Local and small businesses believe they have the competitive edge if they have a mobile website. They do but however, in this day and age, that’s not enough. Mobile websites shouldn’t be just responsive, users should be able to navigate websites easily. When users have an experience where they are just scrolling through to try […]

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SEO Isn’t Dead, It’s Just More Competitive as The Paying Field Shrinks The Organic Playing Field

Last year Priceline.com CEO Paul Hennessy raised several eyebrows when at the end of a speech he said that in terms of Google, it is a “paid world.” In other words, in the Google searches, the results that appear first are paid advertisements, or those advertisers who pay Google. Organic content is being shoved down […]

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The Importance of a Social Media Stream

A social media stream is vital to increasing and maintaining business. You may be asking yourself, what is a social media stream? It is a combination of all the places you post on social media, such as Facebook, LinkedIn, Twitter, etc. Having this stream of constant updates is important because it connects your business with […]

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What Makes a Quality Search Experience?

The user experience is of the utmost importance to Google. All the fancy, old ways of trying to trick Google through keywording and the use of content farms don’t work anymore. Google now ranks websites on the user experience and how user friendly the website comes across. The actual content of the website matters the […]

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Google App Indexing

Google is all about being “mobile friendly” these days. Ever since it rolled out this update, website developers and owners have been scrambling to make their sites mobile friendly. For a site to be mobile friendly means it must adhere to the standards of being used on a smartphone. This algorithm scared many in the […]

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Now On Tap, Google

What’s on tap for Google? Glad you asked. No, it’s not the craft beer Google employees gulp down during happy hour. It’s the Google Now On Tap feature on the Android smartphone. Here’s how it works: Tap and hold the phone’s Home button and that will bring up Google Now Cards, no matter if you’re using your mobile […]

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Mobilegeddon, Does It Exist?

Mobilegeddon is upon us. What does that mean? Well, if your website is not considered mobile-friendly by Google, you are, allegedly, going to be negatively affected in search engine rankings. In other words, if your website isn’t user friendly on a smart phone, beware: your site may be lost in Google-space. This update rolled out a couple weeks […]

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Your Website Architecture, Is it Good?

Have you ever asked yourself this question: Is my website architecture good? Let’s back up. Firstly, what is “website architecture”? It refers to an approach to the design and planning of websites that involves technical, aesthetic, and functional criteria. Like traditional architecture, the focus is on the user and on user requirements. If you don’t have good architecture, […]

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